Today - for the first time - the value of a bitcoin eclipsed U$1,000. The rapid rise of this open source peer to peer crypto-currency has drawn a lot of attention, ranging right across the spectrum, from euphoric and utopian boosters, to cynical skeptics declaring another bubble. The real truth is that Bitcoin will probably not live up to some of the hype that suggests it could end up being worth as much as $35,000 each. However Bitcoin is also not a bubble per se, but a genuine innovation, a fascinating set of phenomena, and an open lab for some super smart people to rethink the medium of money.
Thus I offer a few brief reasons as to why you should take the rise of Bitcoin seriously, and take some of your precious time to pay closer attention to what's going on: