Ironic then that at the moment it feels our society is dissolving into conflicting entities, we now see the ascendance of the Metaverse metaphor.
Facebook has a meta problem. They lack the critical distance and proper governance to understand their power or their problems. The problem with their problems is not just that they fail to appreciate them, but that they are arguably not in a position to understand them at all.
Facebook is not (as far as we know) overtly malicious and evil. Rather their aggressive and ambitious pursuit of their self interest (and bottom line) blinds them to the impact they have on media and society.